Most retailers can benefit from improving the shopping experience and making employees more productive. Digital signage and self-service kiosks are tools that can improve the in-store experience. Both devices can deliver key information to shoppers and employees, sell more products and reduce waiting times. Some popular applications include: In-Store Advertising and POP: Digital signage networks allow advertisers to buy screen time to tell customers about their products and ideally drive their sales. The size, placement and content of the screens can vary but ultimately, digital signage is a dynamic Read More...
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Dec 15 2011, 12:09 PM